Enrich

Description: Glossy A4 internal publication
Frequency: Bi-annual
Print run & circulation: 41 500
Demographics: SAA, PRASA and Transnet Retirement Fund members

Published on behalf of Momentum, trustees of the Transnet Retirement Fund (TRF), the aim of Enrich is to: empower the retirement fund member with tools and information to make informed financial decisions; raise awareness of the fund and up the levels of engagement between trustees and members; and tell a good brand story. The tone of voice is simple, trusted, warm and knowledgeable, but not technical. Content includes editorial on money matters, focusing on financial fitness in retirement, important information that Momentum needs to convey to members, stories from different fund members, and interesting, relevant infographics.

Share the project

FacebookTwitterVimeoMore...